品牌形象设计-常利群著-北京北京理工大学出版社-龙空推书

书名：品牌形象设计
作者：常利群著
出版社：北京：北京理工大学出版社
出版时间：2017
页数：104
ISBN：9787568248013
SS号：96177250

《品牌形象设计》简介
第1章品牌形象概论
第2章品牌策划与定位
第3章品牌设计与开发
第4章品牌形象导入与传播
第5章品牌形象管理与维护
第6章品牌形象设计案例
附录
参考文献
后记

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